Machine tool industry faces a new round of reshuffle

In the past 10 years, the machine tool industry has grown by leaps and bounds, and sales, products, and technology have greatly increased. However, from the beginning of last year, it seems that the entire industry market is no longer so leaps and bounds. Order sales began to enter a steady adjustment period. Some experts said that the next step will be the stable development period after the leap-forward development of the machine tool industry.

In China's machinery industry, the machine tool industry is in a special position as a "tool mother machine". Most of its demand orders come from various types of enterprises in the machinery industry; at the same time, its level is also of special importance to the upgrading of all industries and industries in the machinery industry. The significance. Therefore, the development of the machine tool industry depends not only on the overall development of the Chinese machinery industry, but also on the healthy development of the entire industry.

“Strict market conditions are forcing domestic companies to make timely adjustments to their goals and strategies in order to seek new sustainable development.” Chen Huiren, deputy secretary-general of the China Machine Tool Industry Association, said: “The rapid changes in the market demand for machine tools, Businesses put forward higher requirements."

This is mainly manifested in two aspects. First, the level of product technology, such as automotive, aerospace, aviation, military, IT and other fields, with high rigidity, high precision, high efficiency, compound and other characteristics of high-level, personalized machine tool products It is still a hot spot in the market; the high-end products that meet the needs of emerging industries are still the driving force of the market; and the supply of process equipment and production lines that increase emission standards for automobiles is also in short supply.

Second, the user's comprehensive requirements for manufacturers, such as the user requirements of machine tool manufacturing companies have the ability to provide overall solutions, product quality, automation of the process equipment, production efficiency, product delivery, pre-sales and after-sales service, etc. Aspects have put forward higher requirements.

Revitalizing the machine tool manufacturing industry and promoting its internationalization is an inevitable trend in the development of the industry. 2013 is a crucial year for China to thoroughly implement the industrial transformation and upgrading plan and strategic emerging industry development plan. The high-end machine tool manufacturing industry will usher in an important period of development opportunities. Under the encouragement and support of national policies, machine tool companies should strengthen differences. The competitive advantage, in order to stabilize the market share already obtained. Only companies with differentiated competitive advantages in terms of cost, technology, sales channels, and services can gain a dominant position in the fierce market competition in the future. In selecting specific investment targets, we should focus on safety margins and emerging high-end manufacturing fields with high growth potential.

With the "12th Five-Year Plan" period, China's middle and low-end industries have entered the stage of brand-name killing, and profits have been declining. Entering high-end advancement is the problem that every leading company must face. The increasingly fierce competition in the industry, scale expansion, technology upgrading, machine tool industry and all development will have a new leap-forward development, help eliminate backward production capacity, optimize the industrial structure, in the new round of machine tool industry reshuffle It will help to form a new situation in which national support, industry associations lead, and corporate joint breakthroughs.