·The development status and trend analysis of domestic automotive steel plate market

In 2013, China's auto market both produced and sold more than 20 million units; in the first five months of 2014, the total production and sales volume was close to 10 million units, which were 992.80 million units and 9,838,100 units, up 9.37% and 8.97% respectively. As the country vigorously develops new urbanization construction and accelerates the implementation of a series of major measures for the development of relatively backward areas in the central and western regions; the future automobile market consumption will continue to maintain a high growth trend. In addition, in recent years, the concept of environmental protection has been deeply rooted in the hearts of the people. Users have new demands for environmental protection and energy conservation requirements of automobiles. Therefore, the development of new energy vehicles is rapidly increasing.

The rapid development of the automobile industry has also led to an increase in the demand for its main upstream raw materials industry; steel, as the main raw material for automobile production, accounts for 72% to 88% of automotive raw materials; it is estimated to be 1 ton per vehicle. In the year, China's automobile production will consume more than 20 million tons of steel; in the domestic market, there is a huge amount of steel for maintenance, and the demand for steel in the domestic automobile industry is huge.

　　 The automotive steel market is huge, Baosteel Automobile is “outstanding”, and import dependence remains high.

As the main raw material for automobile production, China's annual automobile steel consumption exceeds 20 million tons; while automobile steel is used as high-end steel, only Baosteel, Wuhan Iron and Steel, Anshan Iron and Steel, Shougang, Guangzhou Iron and Steel, and Valin Steel, which has just been put into production, are numerous in China. Several large steel mills can produce, coupled with the direct construction of foreign steel companies in China, still can not meet domestic demand. Among them, Baosteel has the largest market share, and only 2 million tons of automobile panels are provided to domestic automobile manufacturers. However, as far as the automobile panel market is concerned, there are still about 1.5 to 2 million tons of blanks in China. Imports, coupled with other automotive steels, China's automobile production of steel consumption is relatively dependent on foreign countries, which restricts the development of the automotive industry to a certain extent.

At the same time, compared with the quality of automobile panels in developed countries, China's existing automotive panel varieties are relatively insufficient; more high-strength lightweight automotive panels are still unable to be mass-produced; therefore, in the domestic automotive panel market, we still exist. The contradiction between the single product and high-end steel research and development capabilities and the shortage of supply.

　　 Hualing Anmi project shakes the domestic auto board market

Recently, the automotive board project of Hualing ArcelorMittal Auto Sheet Co., Ltd. was officially put into operation. After it is fully put into production, it will form a production scale of 1.5 million tons of high-end auto panels, which will effectively meet the needs of domestic auto manufacturers. At the same time, it will also have a certain impact on the market share of the old auto sheet manufacturer Baosteel.

It is understood that the VAMA automotive sheet project will produce about 1.5 million tons and will introduce Ammi's most advanced third-generation automotive sheet production technology, including high-strength steel with a strength of 1200 MPa, ultra-high-strength steel and Usibor 1500. Among them, the steel of 1500 MPa strength is not yet commercially mass-produced; therefore, after the mass production, the automobile panels of this kind will form a rapid occupation of the domestic market, and even exclude the part of the import market that can be “robbed” back.

In addition, the VAMA high-strength steel to be produced by Hualing Anmi Project will bring new changes to the domestic market in terms of environmental protection and energy conservation. In theory, the total weight of C-class vehicles using VAMA high-strength steel will be reduced by 19%, and the life of the whole vehicle will be reduced. 14% carbon emissions can be reduced during the cycle. This will be more favored by automobile manufacturers for the current environmentally friendly and energy-saving lifestyles advocated in China. It is not even ruled out that the domestic auto board manufacturers that have caused this will accelerate the improvement of R&D and production technology of environmentally-friendly auto boards, and drive the steel industry to further develop into the high-end market.

　　 Bringing a positive impact to the domestic automotive panel market

More and more steel enterprises have chosen to enter the high-end steel industry in the adjustment of industrial transformation and upgrading; in recent years, China's high-end steel industry is also developing rapidly. In the case of low-end steel industry losses, Baosteel and other major production Steel companies that sell high-end steel can continue to maintain considerable profitability. It shows that the profitability of high-end steel products is still high. It is precisely because of this that many steel mills have invested heavily in independent research and development, but more are choosing to cooperate with international counterparts to introduce advanced production and management technology experience through joint venture projects. Promote the development of China's high-end steel industry.

The introduction of foreign advanced production technology and management experience will have a profound impact on China's auto sheet market.

First of all, the impact on the original automobile panel market map of domestic auto panels. In the existing domestic auto sheet market, Baosteel Baosteel is the undisputed leader, and several other steel mills such as Wuhan Iron and Steel are difficult to form an effective impact on this market. After the "VAMA Auto Board" project of Hualing Anmi is put into production, it will inevitably disrupt the existing auto sheet market map; according to the scale of 1.5 million tons per year after its full production, it will account for the total demand of the national auto plate. About 10% of the market will inevitably impact the market share of the original steel plates of Baosteel, Wuhan Iron and Steel, Shougang, Guangzhou Iron and Steel, Anshan Iron and Steel, etc.; further create a more benign competitive atmosphere in the domestic automotive plate market.

Secondly, promote domestic steel enterprises to strengthen the research and development of high-quality automotive sheet varieties. Compared with the varieties of automobile steel used in developed countries, the quality of domestic auto panels is relatively backward, especially for ultra-high-strength automotive panels. The rapid development of China's automotive industry technology, as well as the improvement of user demand levels, the requirements for the quality of automotive panels are also increasing. Similar to the introduction of the development of joint ventures with the world's most advanced automotive steel production technology, it is a reliable shortcut for China's auto sheet industry to achieve rapid improvement. Other domestic steel enterprises will accelerate the upgrading of their own production processes in the face of the threat of high-quality automotive steel competition, thus promoting the upward development of China's high-strength automotive sheet industry.

Third, it effectively alleviates the dependence of domestic car companies on imported high-strength automotive panels. As the world's largest steel producer and consumer, China's production and manufacturing companies still need to import a large amount of steel from abroad to fill; on the one hand, the low supply of low-end steel makes the industry profitable; on the other hand, it is in the high-end steel field. It is not unreasonable for foreign steel companies to "grab" a large amount of profits. At its root, China still does not have enough high-end automotive sheet production capacity; therefore, it has caused high-end production technology experience and accelerated the high-end steel output capacity of domestic steel enterprises, which can effectively reduce the dependence of domestic steel enterprises on imported steel products. Reduce the cost of production of the vehicle and the maintenance cost of the vehicle after the maintenance.

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