Recently, the Excelle HRV, which was designed by the “Century Design Master†Mr. Georgia Luo, was launched nationwide. Prior to this, Honda’s Fit Hatchback was also listed on the market. For a time, people were concerned about the hatchback's unprecedented level, public opinion has expressed that "hatchbacks will rise," and some public opinion that "the arrival of a new hatchback era." Hatchback: Once you were stunned, you could finally welcome the hatchback that was once splendid when you were in the spring. Although the Fukang hatchback is selling well, it is practical and affordable, but its shape has always been criticized. Until Fiat's Palio hatchback car, POLO follow-up, the stylish new hatchback began to be accepted and loved by the people, Palio, POLO, golf and so have a good sales. The hatchback has many advantages over the sedan, and its popularity in Europe is due to these advantages. First of all, the hatchback car broke through the stable and rigid design mode of the sedan, chasing fashion, assertive personality, emphasizing people-oriented. Secondly, when traffic is becoming more congested and parking spaces are getting more and more stressful, the hatchback vehicles not only have a small footprint, parking, and flexible steering, but also fully integrate the humanized design concept of maximum seating space and are suitable for general home use. In addition, hatchback cars are lighter, have lower fuel consumption, and are economical and environmentally friendly. The Chinese originally only recognized the sedan as a sedan. However, after several years of development with the hatchback, the gradual changes in aesthetics gradually began to be accepted and enjoyed by hatchbacks. In particular, the recent rise in fuel prices and the introduction of a national fuel consumption restriction policy have made hot hatches with low fuel consumption, economy, environmental protection, and flexibility a hot spot in the market. After Giugiaro and Italian design entered the "automobile design era", it seems that all manufacturers are saying "Italian design" and "Giorgio Rodriguez design." Speaking of Georgian Luo, friends who are familiar with cars must not be unfamiliar. In the kingdom of automotive design, this design master who was at the age of 17 in the Fiat Group for automotive design work is a leader. Giovanni used his small, unpretentious pencil in his hands to create countless world-renowned and outstanding works. There are more than 2,500 cars of his design in the world. Besides well-known models such as Ferrari, Alfa Romeo and Lancia, they have achieved outstanding success in history such as Panda and Uno. (Uno), Palio and so on are all from the hands of this master. It should be said that the popularity of Georgian Luo in China has only rapidly increased in recent years. It is undeniable that Giugiaro’s reputation in China should be thanks to China and Nanjing Fiat. As we all know, the three economical family cars of the Zhonghua sedan and Fiat were designed by Georgian Luo. In particular, Palio, his success in the Chinese market and the introduction of Giugiaro in the promotion of his entire brand, has raised the popularity of Georgiaro. With such a foundation, this year, Georgia Studios Luo participated in the Beijing auto show in June as an independent exhibitor, and the booth was selected next to Fiat. I believe this is not a coincidence. It was also the Palio of Giuglion's design that began to change people's stereotypes about the hatchback. Before the release of Palio, the media was already acclaimed for this car, even after it was listed as "China's sedan for 50 years. One of the most influential cars." So far, among all Chinese cars, Palio has been described by fashionistas as the most entertaining and tasteful personalized family car. This is the foundation of Italian "century designer". This is what he adhering to the "incorporating culture into car design". In other words, this is actually the vitality of Italian culture. From Palio to Excelle's HRV, "Italian Design" has made great contributions to the promotion of Chinese hatchback vehicles. "The new hatchback era" pioneers? Although it is undeniable that HRV is a very successful model, its concept and its design are novel and outstanding, but it is still not enough to create a new history. The construction of the "new hatchback era" is a process. Palio, POLO, golf and Fit are the builders of this process. HRV finally succeeded in its efforts with the pioneers' efforts. HRV is a very successful large hatchback, and its timing of selection makes it on the wave of hatchback trends. It plays a role in the promotion of hatchback vehicles.
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